Google Primer - Bite sized lessons for your business.
National Small Business week was a few months away and I was asked to come in and help update the UX and Design for the Primer App. Working with a small agile team, we added in new app functionality - improved Search, Lesson Sets, User Profile, updated the the look and feel and launched a marketing program to support the refresh.
The campaign was a huge success, and we were on track to drive 60k users to complete at least one lesson in-app.
